Use social listening for influencer discovery in the B2B space. Monitor Reddit, Twitter, LinkedIn, and Hacker News with AI-powered scoring.
3-day free trial. No credit card required.
The most valuable influencers in your space are not always the ones with the biggest followings. They are the people whose recommendations carry weight in niche communities: the Reddit power users, the Twitter thought leaders, the HN regulars whose opinions shape buying decisions. For B2B companies, this is a high-leverage strategy because b2b buying cycles are long and involve multiple decision-makers.
The B2B audience is active across 6 key subreddits and conversations on Twitter/X, LinkedIn, and Hacker News. OpenScout turns these conversations into actionable influencer discovery insights.
AI scoring filters out the noise and surfaces the influencer discovery opportunities that matter most for B2B companies. Reply suggestions help you engage authentically on each platform.
| Subreddit | Members |
|---|---|
| r/sales | ~200K |
| r/marketing | ~1.9M |
| r/Entrepreneur | ~4.9M |
| r/b2bmarketing | ~23K |
| r/digital_marketing | ~345K |
| r/SaaS | ~410K |
Social listening surfaces real conversations where B2B companies discuss needs, compare products, and seek recommendations. For influencer discovery, this means finding the exact moments when potential customers are most receptive.
Reddit (6 key subreddits for B2B), Twitter/X, LinkedIn, and Hacker News are where organic influencer discovery conversations happen. OpenScout monitors all four from one dashboard.
AI scoring evaluates every mention on brand relevance, buying intent, and engagement opportunity. Only conversations genuinely relevant to B2B companies surface. Posts scoring below 20 are automatically hidden so you focus on what matters.
Plans start at $49/month (Starter: 10 keywords, 2 daily scans). Pro is $99/month (20 keywords, adds LinkedIn). Premium is $399/month (40 keywords, 6 daily scans). All plans include a 3-day free trial with no credit card required.
Set up in under 5 minutes. Monitor Reddit, Twitter, LinkedIn, and Hacker News from one dashboard.
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