Use Reddit for lead generation in the B2C space. 6 key subreddits, AI-scored threads, reply and post drafts.
3-day free trial. No credit card required.
Every day people post "looking for a tool that does X" or "anyone recommend a good Y?" on Reddit. These are buyers describing their own requirements in public, before they have picked anyone. Finding those threads while they are still open is the whole game. For B2C brands it is high-leverage, because consumers recommend products to strangers on reddit constantly, and those recommendations carry weight precisely because there is nothing in it for the person giving them.
The B2C audience is active in 6 subreddits. OpenScout turns those into lead generation you can act on: every matching thread scored, the good ones surfaced, the reply drafted.
Nearly 30% of the sources Google and AI cite for buyer questions are Reddit threads, more than every other community site combined. So a thread you are named in keeps working long after it drops off the front page, which is what separates Reddit from posting on a feed.
OpenScout also writes original posts for these communities, because replying only reaches threads that already exist.
| Subreddit | Members |
|---|---|
| r/Entrepreneur | ~4.9M |
| r/smallbusiness | ~2.2M |
| r/ecommerce | ~200K |
| r/shopify | ~327K |
| r/socialmedia | ~2.1M |
| r/marketing | ~1.9M |
It surfaces real threads where B2C brands compare products, describe problems and ask for recommendations. For lead generation, that is the moment worth catching.
OpenScout tracks 6 key subreddits for B2C, recommended from your brand URL and editable at any time.
Every thread is scored on brand relevance, buying intent and engagement opportunity, and anything below 20 is hidden. Threads in your space that are not about your product are capped deliberately.
Starter is $49/month (10 keywords, 10 subreddits). Autopilot is $99/month (20 of each, Content Engine, posting done for you). Both include a 3-day free trial, no credit card.
Set up in under 5 minutes. Monitor Reddit, Twitter, LinkedIn, and Hacker News from one dashboard.
Start your free trial