Use social listening for market research in the B2B space. Monitor Reddit, Twitter, LinkedIn, and Hacker News with AI-powered scoring.
3-day free trial. No credit card required.
Traditional market research is slow and expensive. Social listening gives you real-time market intelligence at a fraction of the cost. You see what features people request, what problems remain unsolved, and where new opportunities are emerging from authentic conversations. For B2B companies, this is a high-leverage strategy because b2b buying cycles are long and involve multiple decision-makers.
The B2B audience is active across 6 key subreddits and conversations on Twitter/X, LinkedIn, and Hacker News. OpenScout turns these conversations into actionable market research insights.
AI scoring filters out the noise and surfaces the market research opportunities that matter most for B2B companies. Reply suggestions help you engage authentically on each platform.
| Subreddit | Members |
|---|---|
| r/sales | ~200K |
| r/marketing | ~1.9M |
| r/Entrepreneur | ~4.9M |
| r/b2bmarketing | ~23K |
| r/digital_marketing | ~345K |
| r/SaaS | ~410K |
Social listening surfaces real conversations where B2B companies discuss needs, compare products, and seek recommendations. For market research, this means finding the exact moments when potential customers are most receptive.
Reddit (6 key subreddits for B2B), Twitter/X, LinkedIn, and Hacker News are where organic market research conversations happen. OpenScout monitors all four from one dashboard.
AI scoring evaluates every mention on brand relevance, buying intent, and engagement opportunity. Only conversations genuinely relevant to B2B companies surface. Posts scoring below 20 are automatically hidden so you focus on what matters.
Plans start at $49/month (Starter: 10 keywords, 2 daily scans). Pro is $99/month (20 keywords, adds LinkedIn). Premium is $399/month (40 keywords, 6 daily scans). All plans include a 3-day free trial with no credit card required.
Set up in under 5 minutes. Monitor Reddit, Twitter, LinkedIn, and Hacker News from one dashboard.
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